{"id":279,"date":"2026-09-28T15:28:15","date_gmt":"2026-09-28T12:28:15","guid":{"rendered":"https:\/\/www.veebiekspert.ee\/tehtud-tood\/prosawood\/"},"modified":"2026-09-28T10:19:14","modified_gmt":"2026-09-28T07:19:14","slug":"prosawood","status":"publish","type":"ve_project","link":"https:\/\/www.veebiekspert.ee\/en\/work\/prosawood\/","title":{"rendered":"ProsaWood \u2013 wooden eyewear and watch online store"},"content":{"rendered":"<h2>The client<\/h2>\n<p>ProsaWood is an Estonian design brand that makes wooden watches, sunglasses, eyeglasses and other products. Products can be personally engraved and are sold worldwide.<\/p>\n<h2>The goal<\/h2>\n<p>With a design product, people buy a story and an emotion. The online store had to convey the brand&#8217;s connection to nature, show products large and make buying easy for both local and international customers.<\/p>\n<h2>The solution<\/h2>\n<ul>\n<li><strong>Visuals first:<\/strong> a dark, calm design, large product images and a slider on the homepage.<\/li>\n<li><strong>Clear product range:<\/strong> watches, sunglasses, eyeglasses and other products are one click away from the homepage.<\/li>\n<li><strong>Brand story:<\/strong> the story, mission and vision plus a planted-trees counter highlight what makes the brand special.<\/li>\n<li><strong>Trust:<\/strong> Trustpilot and social media reviews, delivery time, free shipping threshold and payment methods are visible right away.<\/li>\n<li><strong>Multilingual:<\/strong> Estonian, English and Russian and a shopping journey suited to international customers.<\/li>\n<li><strong>Extras:<\/strong> e-gift cards, newsletter, blog and FAQ.<\/li>\n<li><strong>Mobile-friendly:<\/strong> the design was thought through separately for small screens.<\/li>\n<\/ul>\n<h2>Technology<\/h2>\n<p>WordPress, WooCommerce and Elementor, multilingual content, cookie consent management and international payment and delivery methods.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A multilingual online store for an Estonian design brand that makes wooden watches, sunglasses and eyeglasses. Large product images, an easy path to the product and personal engraving.<\/p>\n","protected":false},"featured_media":186,"menu_order":0,"template":"","ve_project_type":[25],"class_list":["post-279","ve_project","type-ve_project","status-publish","has-post-thumbnail","hentry","ve_project_type-ecommerce"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>ProsaWood Online Store \u2013 Case Study | Veebiekspert<\/title>\n<meta name=\"description\" content=\"ProsaWood online store for wooden eyewear and watches: WooCommerce, multilingual, engraving options, customer reviews and fast delivery info. See the case study.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.veebiekspert.ee\/en\/work\/prosawood\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ProsaWood Online Store \u2013 Case Study | Veebiekspert\" \/>\n<meta property=\"og:description\" content=\"ProsaWood online store for wooden eyewear and watches: WooCommerce, multilingual, engraving options, customer reviews and fast delivery info. See the case study.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.veebiekspert.ee\/en\/work\/prosawood\/\" \/>\n<meta property=\"og:site_name\" content=\"Veebiekspert\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.veebiekspert.ee\/wp-content\/uploads\/2026\/09\/prosawood-cover.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.veebiekspert.ee\\\/en\\\/work\\\/prosawood\\\/\",\"url\":\"https:\\\/\\\/www.veebiekspert.ee\\\/en\\\/work\\\/prosawood\\\/\",\"name\":\"ProsaWood Online Store \u2013 Case Study | Veebiekspert\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.veebiekspert.ee\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.veebiekspert.ee\\\/en\\\/work\\\/prosawood\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.veebiekspert.ee\\\/en\\\/work\\\/prosawood\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.veebiekspert.ee\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/prosawood-cover.png\",\"datePublished\":\"2026-09-28T12:28:15+00:00\",\"description\":\"ProsaWood online store for wooden eyewear and watches: WooCommerce, multilingual, engraving options, customer reviews and fast delivery info. See the case study.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.veebiekspert.ee\\\/en\\\/work\\\/prosawood\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.veebiekspert.ee\\\/en\\\/work\\\/prosawood\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/www.veebiekspert.ee\\\/en\\\/work\\\/prosawood\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.veebiekspert.ee\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/prosawood-cover.png\",\"contentUrl\":\"https:\\\/\\\/www.veebiekspert.ee\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/prosawood-cover.png\",\"width\":1200,\"height\":630,\"caption\":\"ProsaWood \u2013 wooden eyewear and watch online store\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.veebiekspert.ee\\\/en\\\/work\\\/prosawood\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.veebiekspert.ee\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Our work\",\"item\":\"https:\\\/\\\/www.veebiekspert.ee\\\/en\\\/work\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"ProsaWood \u2013 wooden eyewear and watch online store\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.veebiekspert.ee\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.veebiekspert.ee\\\/en\\\/\",\"name\":\"Veebiekspert\",\"description\":\"Kodulehed, e-poed ja tarkvara, mis toovad kliente ja s\u00e4\u00e4stavad aega\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.veebiekspert.ee\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.veebiekspert.ee\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":[\"Organization\",\"ProfessionalService\"],\"@id\":\"https:\\\/\\\/www.veebiekspert.ee\\\/en\\\/#organization\",\"name\":\"Veebiekspert\",\"alternateName\":\"veebiekspert.ee\",\"url\":\"https:\\\/\\\/www.veebiekspert.ee\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/www.veebiekspert.ee\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.veebiekspert.ee\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/veebiekspert-logo-1.png\",\"contentUrl\":\"https:\\\/\\\/www.veebiekspert.ee\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/veebiekspert-logo-1.png\",\"width\":1200,\"height\":205,\"caption\":\"Veebiekspert\"},\"image\":{\"@id\":\"https:\\\/\\\/www.veebiekspert.ee\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"email\":\"info@veebiekspert.ee\",\"description\":\"Web development and software company from Estonia: websites, online stores, business software (warehouse management, production, booking, job management), SEO and practical AI solutions.\",\"address\":{\"@type\":\"PostalAddress\",\"addressCountry\":\"EE\"},\"areaServed\":[{\"@type\":\"Country\",\"name\":\"Estonia\"},{\"@type\":\"Place\",\"name\":\"Europe\"}],\"knowsAbout\":[\"Website development\",\"WordPress\",\"Elementor\",\"E-commerce development\",\"WooCommerce\",\"Next.js\",\"Custom software development\",\"Web applications\",\"Warehouse management systems\",\"Production software\",\"Booking systems\",\"Field service management\",\"SEO\",\"Artificial intelligence\"],\"priceRange\":\"\u20ac\u20ac\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"ProsaWood Online Store \u2013 Case Study | Veebiekspert","description":"ProsaWood online store for wooden eyewear and watches: WooCommerce, multilingual, engraving options, customer reviews and fast delivery info. See the case study.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.veebiekspert.ee\/en\/work\/prosawood\/","og_locale":"en_GB","og_type":"article","og_title":"ProsaWood Online Store \u2013 Case Study | Veebiekspert","og_description":"ProsaWood online store for wooden eyewear and watches: WooCommerce, multilingual, engraving options, customer reviews and fast delivery info. See the case study.","og_url":"https:\/\/www.veebiekspert.ee\/en\/work\/prosawood\/","og_site_name":"Veebiekspert","og_image":[{"width":1200,"height":630,"url":"https:\/\/www.veebiekspert.ee\/wp-content\/uploads\/2026\/09\/prosawood-cover.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.veebiekspert.ee\/en\/work\/prosawood\/","url":"https:\/\/www.veebiekspert.ee\/en\/work\/prosawood\/","name":"ProsaWood Online Store \u2013 Case Study | Veebiekspert","isPartOf":{"@id":"https:\/\/www.veebiekspert.ee\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.veebiekspert.ee\/en\/work\/prosawood\/#primaryimage"},"image":{"@id":"https:\/\/www.veebiekspert.ee\/en\/work\/prosawood\/#primaryimage"},"thumbnailUrl":"https:\/\/www.veebiekspert.ee\/wp-content\/uploads\/2026\/09\/prosawood-cover.png","datePublished":"2026-09-28T12:28:15+00:00","description":"ProsaWood online store for wooden eyewear and watches: WooCommerce, multilingual, engraving options, customer reviews and fast delivery info. See the case study.","breadcrumb":{"@id":"https:\/\/www.veebiekspert.ee\/en\/work\/prosawood\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.veebiekspert.ee\/en\/work\/prosawood\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.veebiekspert.ee\/en\/work\/prosawood\/#primaryimage","url":"https:\/\/www.veebiekspert.ee\/wp-content\/uploads\/2026\/09\/prosawood-cover.png","contentUrl":"https:\/\/www.veebiekspert.ee\/wp-content\/uploads\/2026\/09\/prosawood-cover.png","width":1200,"height":630,"caption":"ProsaWood \u2013 wooden eyewear and watch online store"},{"@type":"BreadcrumbList","@id":"https:\/\/www.veebiekspert.ee\/en\/work\/prosawood\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.veebiekspert.ee\/en\/"},{"@type":"ListItem","position":2,"name":"Our work","item":"https:\/\/www.veebiekspert.ee\/en\/work\/"},{"@type":"ListItem","position":3,"name":"ProsaWood \u2013 wooden eyewear and watch online store"}]},{"@type":"WebSite","@id":"https:\/\/www.veebiekspert.ee\/en\/#website","url":"https:\/\/www.veebiekspert.ee\/en\/","name":"Veebiekspert","description":"Kodulehed, e-poed ja tarkvara, mis toovad kliente ja s\u00e4\u00e4stavad aega","publisher":{"@id":"https:\/\/www.veebiekspert.ee\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.veebiekspert.ee\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":["Organization","ProfessionalService"],"@id":"https:\/\/www.veebiekspert.ee\/en\/#organization","name":"Veebiekspert","alternateName":"veebiekspert.ee","url":"https:\/\/www.veebiekspert.ee\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.veebiekspert.ee\/en\/#\/schema\/logo\/image\/","url":"https:\/\/www.veebiekspert.ee\/wp-content\/uploads\/2026\/09\/veebiekspert-logo-1.png","contentUrl":"https:\/\/www.veebiekspert.ee\/wp-content\/uploads\/2026\/09\/veebiekspert-logo-1.png","width":1200,"height":205,"caption":"Veebiekspert"},"image":{"@id":"https:\/\/www.veebiekspert.ee\/en\/#\/schema\/logo\/image\/"},"email":"info@veebiekspert.ee","description":"Web development and software company from Estonia: websites, online stores, business software (warehouse management, production, booking, job management), SEO and practical AI solutions.","address":{"@type":"PostalAddress","addressCountry":"EE"},"areaServed":[{"@type":"Country","name":"Estonia"},{"@type":"Place","name":"Europe"}],"knowsAbout":["Website development","WordPress","Elementor","E-commerce development","WooCommerce","Next.js","Custom software development","Web applications","Warehouse management systems","Production software","Booking systems","Field service management","SEO","Artificial intelligence"],"priceRange":"\u20ac\u20ac"}]}},"_links":{"self":[{"href":"https:\/\/www.veebiekspert.ee\/en\/wp-json\/wp\/v2\/ve_project\/279","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.veebiekspert.ee\/en\/wp-json\/wp\/v2\/ve_project"}],"about":[{"href":"https:\/\/www.veebiekspert.ee\/en\/wp-json\/wp\/v2\/types\/ve_project"}],"version-history":[{"count":0,"href":"https:\/\/www.veebiekspert.ee\/en\/wp-json\/wp\/v2\/ve_project\/279\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.veebiekspert.ee\/en\/wp-json\/wp\/v2\/media\/186"}],"wp:attachment":[{"href":"https:\/\/www.veebiekspert.ee\/en\/wp-json\/wp\/v2\/media?parent=279"}],"wp:term":[{"taxonomy":"ve_project_type","embeddable":true,"href":"https:\/\/www.veebiekspert.ee\/en\/wp-json\/wp\/v2\/ve_project_type?post=279"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}